The letter I received from Tinker today. Thanks @Nike pic.twitter.com/UIolXrkUVC
— Michael J. Fox (@realmikefox) October 21, 2015
Michael J. Fox received a letter from Nike designer Tinker Hatfield (previously at Neatorama) today.
Hey, Michael,
Almost thirty years ago we embarked on a journey to create a glimpse into “The Future”.
Although the project started as science fiction, we’re now proud to turn that fiction into fact.
As the first, most celebrated wearer of the Nike Air Mag we wanted you to be the first to receive a living pair. “I meant Nike Mag” (I must have ‘Air’ on the brain)!
What is so special about the Nike Air Mag is it’s impact continues to resonate. We may never know it’s final legacy, but we continue to work on projects that carry and progress some of its principles.
As you well know innovation never stops at Nike so we’re about what lies ahead for this idea. We know if you put your mind to it, you can accomplish anything.
In addition to your personal pair, we’re creating more pairs for support in aid of the Michael J Fox Foundation in 2016.
We hope that the combined effort will raise even more than the $9.4 Million collected in 2011 and contribute in some way to eliminating Parkinson’s Disease in our lifetime!
Your friend,
Tinker
This is real. This is today. Coming spring 2016. cc: @RealMikeFox @Nike pic.twitter.com/KPswXNojvA
— michaeljfox.org (@MichaelJFoxOrg) October 21, 2015
Yeah, he got the shoes, as the Michael J. Fox Foundation shows us. A limited edition release of the shoes in 2011 raised $4.7 million for Parkinson’s Disease research (plus a matching donation from Sergey Brinn). Those didn’t even lace themselves. The new self-lacing Nike Mag will be available in the spring of 2016. -via Uproxx