Jonathan Stark is either a marketer or someone performing a strange social experiment. Either way, he has offered up his Starbucks card for free public use. Surprisingly, people have continued to add money to it, so the card has continued to be useable for a long time now. You can even check the balance on the card before you order up a drink by following the automatically updated Twitter feed.
Link Via The Consumerist
Link Via The Consumerist
Viral marketing: http://goo.gl/PRbpm
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But then again... http://goo.gl/1yZhc
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Definitely viral marketing.
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