This clever ad by the Grey Group in Japan promotes a brand of knives. As the elevator doors open, a knife appears to slice through a lobster.
Link via Super Punch | Agency Website | Photo: Akihiro Ito
Cutting-edge marketing.
Abusive comment hidden.
(Show it anyway.)
The concept is clever but the imagery and execution is poor. I can say these things because I AD'd at Grey (US).
Abusive comment hidden.
(Show it anyway.)
it is very nice marketing concept.
Abusive comment hidden.
(Show it anyway.)