Just like the father in Gremlins we all think we have a great idea that everyone else will love as well. Most of us shelve those ideas, but for the few they (unfortunately sometimes) become a reality.
Here's the thing. With all of the online file storage options out there right now the standard USB drive is on the brink of obsolesce. Clearly the future is in the cloud, not on USB drives - especially USB drives made out of dead mice. If that wasn't enough, its eyes are actually LEDs that light up with each data transfer. The only memory this drive is truly useful for are the terrifying visions stuck in your brain that wake you up in the middle of the night.