Drake University is a private college in Iowa. Pictured above is a logo from its new ad campaign. Do you think that it sends a good message?
The college administration doesn't see any problem:
However, Drake officials are standing by the D+ campaign -- which college officials crafted with outside PR contractors. Defenders of the ad blitz described it as "edgy and intriguing" in a letter to faculty and staff this week. The letter explained that the campaign "was designed to catch the attention of high school students who are bombarded with college and university materials to the point that they are often in information overload and unable to differentiate among the many institutions that have contacted them."
Link | College Website | Screenshot: Yahoo