Mickey Mouse in Bugs

Photo: aileenrobot [Flickr] - via The Drill Down

Found at the Epic Mickey booth at the 2010 E3 Expo in Los Angeles. (Apparently, Epic Mickey is a new wii game from Warren Spector, the famous video game designer - I'm most familiar with his Wing Commander series, which I'm sure told you about when I quit playing video games!).

When you see it, you'll ... be mildly amused :)

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I'm amazed at Disney's marketing ability to keep their products constantly in the public mind with non-traditional viral ads.

Look at how often we discuss Disney-product virals here: Mickey, Star Wars, Legos... all Disney, all the time.
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