This is a fantastic idea to build buzz in the blogosphere: the creators of Coraline, a movie inspired by the novella by Neil Gaiman, sent out 50 handmade boxes with items from movie to their favorite bloggers.
Tokyoflash Treasure Hunt - Win a Tokyoflash Watch of Your Choice!
Going on right now: Tokyoflash Treasure Hunt #26. Win a Tokyoflash watch and neat stuff from the NeatoShop. It's fun and easy to play: Link