Gym Ad on a Construction Site (Concept)

• CheeseDuck
  April 5th, 2008 at 4:52 pm

  For a second I thought he was pulling it with his balls.

• Aeris
  April 5th, 2008 at 4:58 pm

  We had a similar thing where a castle-like building was under reconstruction and a huge 3D-soccer ball was crashing into the building (the whole ad was designed to look exactly like the wall of that building. on the opposite side of this ad there was another ad of football players

• Tempscire
  April 5th, 2008 at 7:14 pm

  +1 for incorporating the landscape into the ad.
  -1 for disgustingly over-muscled guy in the ad. Gack.

• nach
  April 5th, 2008 at 7:30 pm

  What’s the point of the Objective? It works fine without it. Imagine if all ads needed a description!

• Ola Amigo
  April 5th, 2008 at 8:58 pm

  Classic. The text is redundant as pointed out above.

  I recall one for Nike where Barry Sanders was on a mural 3 stories tall on a building in Detroit and the only text said, ‘Barry Sander, (Actual Size)’, or something like that. It was pretty funny.

• empty-minded
  April 5th, 2008 at 10:05 pm

  With that much steriods on board I’m not sure his testicles could pull anything.

• ted
  April 6th, 2008 at 2:02 am

  This is a proposal for an ad, not an actual ad. I suppose it works as long as the cranes are never actually used - would be an expensive proposition.

• subcorpus
  April 6th, 2008 at 3:41 am

  so waht are the dimensions like … ???
  is it still there … ???
  i think i saw a picture like this taken in japan …
  not sure though …

• Viola
  April 6th, 2008 at 8:13 am

  After the huge crane accident in NY, I’m kinda worried about this kind of ad. Those are some really big appendages to be putting on an unfinished building.

• Sofar
  April 6th, 2008 at 1:33 pm

  That’s hot.

• Thomas
  April 8th, 2008 at 8:53 pm

  SCAD comes up with some wacky stuff.

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