Creative "Coming Soon" Webpage

The Dutch company Hema is in the process of launching a webshop. Instead of just throwing up a boring "Coming soon" webpage, they came up with something creative.

Link - Dan via Pusha

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I’m a housewife and looking for credit cards with rewards. My nephew recommended a credit web site, I’m afraid it’s unsafe. Is there anybody who knows about
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You think this company will fail?

The purpose of this website was to generate a buzz. And I'm fairly certain it's done a good job with that.

Now let's see if it can maintain that...
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I'm not on dial-up, and it still took forever. I tried again, and it took about five minutes to load. It was neat until it got about halfway through and then hung.

Cool idea, but poorly executed.
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It was worth making me smile and even though I don't speak Dutch, (or whatever they speak,) I am interested in the company. I say it was worth it!
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