True to form, Bud drinkers are sensible, grounded and practical. They are the polar opposite of daydreamers and don’t easily get carried away. These beer drinkers also don’t like authority—can anyone say union?—and are emotionally steady people who live in the here and now. However, what may be a bit surprising is that people who prefer Bud can also be very spontaneous and tend not to do much advance planning.

Budweiser drinkers are 42% more likely to drive a truck than the average person, 68% more likely to choose a credit card with flexible payment terms and 42% more likely to use breath-freshening strips every day.

Link via The Presurfer | Photo: U.S. General Services Administration

Ah, misogyny, one of the final frontiers of terrible, terrible inequalities in our society. It’s amazing that only in the 60’s sexism was so prevailent in advertising. Sometimes you see ads these days and think how prejudiced they are, but seeing these makes me think “thank god for the advancements in our society.” Maybe in another 40 years sexism really will be totally gone from the marketing industry, but I doubt it.

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