Mondelez: Kraft's New Name is Puzzling to Most, Obscene to Some

Kraft , the giant food company that makes Cadb...  ...usually to hide from bad reputations (in Kraft 's case, it's because the company is spl...  ...elez International, the new name that Kraft Foods (KFT) will slap on its global snacks busine...  ...

http://www.neatorama.com/2012/03/25/mondelez-krafts-new-name-is-puzzling-to-most-obscene-to-some/