The First Taste

Remember the first time you gave an olive to your child, and the emotional reaction that came over his face?

Screened at the TEDxSydney conference on Saturday The First Taste captures in delightfully slow motion the unfettered reactions of a group of children trying foods such as anchovy, Vegemite and olives for the first time.

Matt Gilmour, creative director at marketing agency Saatchi & Saatchi, says the inspiration for the film came from his two-year-old daughter, whose bewildered disappointment at a gherkin features towards the end of the film.

These kids were filmed at 500 frames per second, so we don't miss a bit of the melodrama. Link -via Metafilter


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