Panasonic developed a new type of heat insulation. In order to promote it, the company built a snowman and shipped it to Bahrain. There, children encountered snow for the first time:
It all started with a young girl named Amna Al-Haddad. The SPARKS team, who share their experiments and lifework on Facebook, received a message from this young girl in Bahrain on their fan page. "Snow never falls in Bahrain, so I would like to show my little brother his very first 'snow'."
Moved by her story, the SPARKS team knew what they had to do. "Let's deliver a snowman to Bahrain, to the kindhearted girl and fulfill her wish." And so the experiment began.
Upon seeing the snow for the first time in his life, Saleh and his friends were elated. “It was amazing. I didn’t expect the snowman to be so beautiful. I want to thank Amna for making all this happen for me,” said Saleh.
http://www.financialpost.com/markets/news/Snowman+Goes+Desert/4133330/story.html via Technabob | Photo: Panasonic
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