What Does a Texas Aggie Smell Like? -- Colleges Market Colognes and Perfumes

(Photo: Stuart Seeger)

What does an Aggie smell like? Like victory, that's what. There's a reason why General George Patton proclaimed:

Give me an Army of West Point graduates and I'll win a battle. Give me a handful of Texas Aggies and I'll win a war.

But when Texas A&M University decided to develop a scent, it had to be a bit more specific. The Wall Street Journal describes the Aggie aroma:

But for Masik Collegiate Fragrances, the New York company that developed the school's cologne and perfume, Texas A&M conjures something more aromatic. It describes the men's fragrance as "refreshing top notes of Italian lemon, bergamot and iced pineapple" that open into "a body of vivid florals, raw nutmeg and cinnamon."

This body scent is one of 17 developed by Masik to appeal to alumni and devotees of American universities, including minor schools such as the University of Florida and Penn State. You can see a slideshow of several of them here, including explanations for how the scents were conceived.

Not everyone approves of the idea--or at least how the scents are chosen:

"It seems pretty unnecessary" and "kind of obnoxious," says Kelly Collar, a senior at the University of Florida, which sells a Gators cologne and perfume. Many odors wafting through campus aren't very pleasant, he says. "The average college guy smells like a burrito that was deep-fried in beer."

-via College Insurrection

P.S. Texas Longhorns are, as usual, behind in the game.


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