Los Angeles Times columnist Steve Lopez ran into a man named Joe Ingber in the lobby of the newspaper building who was looking to place a small ad in the paper. That, in itself is not remarkable. After all, people place ads on the newspaper all the time.
But what is truly remarkable is the story of why Joe is placing the ad:
Read the rest over at The Los Angeles Times: Link
And I asked what had brought him to The Times building on a fine summer day.
Oh, he said, he was there to place a small ad in the newspaper in tribute to his deceased wife, Eileen. I began to offer my sympathies, assuming she had died recently. But that was not the case.
She died on July 8, 2002, 21/2 difficult years after being diagnosed with ovarian cancer.
"I place an ad in the paper twice a year," said Ingber. "One on her birthday and one on the day she died."
And how long had he been doing this?
"For 10 years," said Ingber, 81. "It isn't much, just a few lines."