VW Paints Logo with Head and Tail Lights

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If you're interested in how Volkswagen Canada made this gorgeous ad, you can get a behind-the-scenes look here.


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"From the very start it was; 'Let's do this for real', 'Let's challenge ourselves to not rely... rely on.. uh.. wizardy.'" - Dave Barber, Writer - Red Urban

"I think authenticity is key. There is a certain amount of, going through great lengths to make it happen. I love the true craftsmanship." - Christina Yu, Creative Director - Red Urban

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Maybe the Cannucks should look into these fancy gadgets called "com-pew-ters". They do this thing called CGI and they could have whipped out that cheesy little ad in a tenth of the time they took.
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