Are you an Internet junkie? Do you constantly check your smartphone for email updates, tweet incessantly, and post the smallest details of your life on Facebook? Then you need to go on a diet. A digital diet.
For Sieberg, this awareness started in the winter of 2009 at a holiday get-together. His 1,664 Facebook friends and 866 Twitter followers didn’t offer much solace when he could barely remember details about the family and friends standing right in front of him.
“I thought I was this super, uber productive guy who had all the social network profiles, all the devices, and was constantly connected,” says Sieberg. “I realized I had lost the connections that mattered most.”
It was time for something drastic: detox. Sieberg quit all his social networks – his “primary poisons” – and began his own version of the digital diet, which would serve as the basis for the book. The detox phase might be the scariest, he admits, but it’s also just a tiny part of the whole plan. The point is to give people a chance to take a break, get some perspective, and start a discussion.