Bottle Bank Arcade

Posted by Johnny Cat in Advertising, Video Clips on November 2, 2009 at 5:07 pm


YouTube Link

From The Fun Theory, a project by Volkswagen and the ones who brought us the piano staircase, comes bottle bank arcade.  Again the question is posed, “If we make it fun, will people start doing it?”  Yes, they will.

Thanks, Luna!


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11 comments to "Bottle Bank Arcade"

  1. Allimar
    November 2nd, 2009 at 6:13 pm

    As an occupational therapist I can't say I'm to surprised; this is what occupational therapy is based on. Using activities that engage the mind proves to be much more effective than those that don't.

  2. Allimar
    November 2nd, 2009 at 6:13 pm

    *too* surprised.

  3. pwscott
    November 2nd, 2009 at 7:11 pm

    ok as an American citizen I'm going to guess how long it will take for a bunch of saggy pants kids to get bored and start trying to score from across the street.
    Of course scoring means throwing ANYTHING bottle size in the holes using a baseball bat, hockey stick or a good swift kick. (BTW 12sec) (sound bitter? I used to watch kids plant both feet on the coin return buttons of a Galaga Arcade Game just to get a freebie)

  4. Luna
    November 2nd, 2009 at 7:59 pm

    No more joy kill, bitter PW! Embrace innovation, especially when it aims at the betterment of society.

  5. dutchboy
    November 2nd, 2009 at 9:39 pm

    Are people this simple? Motivated by some sounds,buttons,and a few blinking lights.

    I think we are more complex.

  6. DRob
    November 2nd, 2009 at 9:52 pm

    In Michigan, we have a $.10 bottle deposit on pop and beer bottles and cans. Some grocery stores have machines that look like this that you feed the bottles into and you get a receipt that you can trade in for real money. That's a big motivator as well.

  7. SenorMysterioso
    November 2nd, 2009 at 10:08 pm

    recycling as designed by misters pavlov and skinner

  8. najyar
    November 3rd, 2009 at 2:52 am

    I like this Fun Theory idea.

  9. Martin
    November 3rd, 2009 at 7:27 am

    DRob

    We have those aswell (In Sweden, where the video is from). Where you get money for soda bottles and beer cans.

    The one in the video is a recycling station for glass bottles.

  10. PaulVI
    November 3rd, 2009 at 7:33 am

    DRob, that Michigan deposit refund is such a good motivator, that folks from Ohio come in to collect refunds --- on bottles and cans not bought in Michigan. Michigan loses millions of dollars every year because of it.

  11. heather
    November 3rd, 2009 at 8:41 pm

    Hee simple but effective. I wonder how these experiments would go over in the US?


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