Wedding Processional Pays Off

The video of Jill Peterson and Kevin Heinz and their attendants dancing down the aisle at their wedding has over 13 million views on YouTube. Neither Chris Brown, whose song "Forever" served as the processional music, nor Sony Music demanded a takedown of the video. Rather, they requested click-to-buy links to Amazon and iTunes from YouTube, and sales of the year-old song skyrocketed. But what about Jill and Kevin? They appeared on morning TV to talk about the video, but haven't made any money. Instead, they are using their sudden fame to raise funds for charity. From their website:

We have been through a lot in life, but have come through each experience stronger and more in love with each other. Our experience since we posted the video has been incredible. We would never have expected this response to our wedding entrance in a million years. We hope to direct this positivity to a good cause. Due to the circumstances surrounding the song in our wedding video, we have chosen the Sheila Wellstone Institute. Sheila Wellstone was an advocate, organizer, and national champion in the effort to end domestic violence in our communities.

There is a donation button on the site. Link


Glad it all ended up so well :)

It's very neat that they are using the publicity for a good cause.

But I still don't buy the 'we never expected this response to our video' line. Videos of dances at weddings/wedding parties on YouTube have been hugely popular (and even posted here on Neatorama previously). They had to have known that there was a good chance it would become a internet video hit

:)
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Really, lame, you've never heard of such organizations? They run shelters for victims of domestic violence and educational programs. No one wants to control everyone's emotions, but people must learn to control their violent reactions, or defend themselves from violence.
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Hi people. Still in Mexico. Water feels like a bath after the rain, but it hasn't rained in weeks and I'm going batsh*t crazy. Still beautiful, though.

So: are we not talking about the fact that they were dismayed their performance was giving much money to Chris Brown, beater, and that they chose a domestic violence organization in order to reroute the money/popularity from a symbol of pathos to a gesture for change? I don't understand why that was left out.
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even though I still think they look like dancing chickens.... many blessing to these two young people who take this opportunity to humble the world by showing us that we are only grand when doing something for another... may they find happiness and peace for their whole lives.
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The artist Chris Brown is guilty of beating? well, then that makes sense I guess. Pretty horrible what some guys do.

I for one welcome our new Non-Copyright-Infringer-Decider/Overlords.
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I'm from Minnesota and for those who don't know, Sheila Wellstone was the wife of US Senator Paul Wellstone. Both them and their daughter were killed in a plane crash in 2002, just weeks before his third election. No matter what your politics, they were both incredibly compassionate advocates for human rights and I can think of no better charity to give to.
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I did miss that, Miss C. But I just thought that point was the central one of this story, and it seemed basically unaddressed by the post. Context might have been helpful for those not already aware of "the circumstances surrounding the song."
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I know ,I'm old...but here goes. Do anything you want at the reception, but the wedding is another thing. Y'all better listen REAL CLOSE to what's going on. I just felt it was all a big show and they knew it was gonna get on U-tube, TV, whatever. 15 minutes of fame, that kind of crap. So...good luck to the happy couple. But, from now on save the partying for the reception. I know, I'm old!
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I'm list, ening REAL CLOSE to your words, Dianne, and the old-person excuse doesn't work. I bet you're apalled at the act of dancing and having a bit o fun in a church.

Every "old" person I've shown this to thought it was a blessing. The hatred that has been showered on this video is what really amazes me.
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Not hatred here, Johnny Cat.

It's not about age. It's about respect for the "venue" in which they were "performing". You can have fun and make a lot of people laugh, but is it appropriate?

They were acting precocious, like a kindergarten recital. Nobody expects anything decent, they all clap and film it because "aww, isn't that darling?", but everyone knows they suck.

I don't care about the tradition of the white dress and the procession; do what you like at your wedding. But a church should be more than just a rented hall for the occasion. Do your little dance at City Hall, or on the beach, or at the Comic Book convention, wherever you decide to get married.

That's not hatred to say that.
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Don't hate me because I happen to have respect for things, johnny987. They could just as easily have spread happiness into people's lives by acting less like drunken morons in church.

I think the Superman/Wonder Woman wedding is way more interesting and fun.
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Hahahaha. Oh Ted. Crucifixion? When did that ever come up? Just with your question you've answered that joy is allowed only outside of church and crucifixion is allowed inside of church. Why is that? Why would you ever crucify people in church?
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