The Axe Calendar

Sure it's a little bit sexist, but at least it's creative! When Gee Seoul ad agency created this giant "calendar" ad for male deodorant Axe on the side of a female dorm. You get the message, I'm sure.

Larger pic at directdaily: Link


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I'm glad somebody here loves me, Thomas.

Mr Jones, to imagine that this ad condones rape is a way bigger stretch.

I believe you said, "If a boy ever disrespected my daughter in my presence, they are going to be cleaning him off that side of the building." - wow, talk about testosterone.
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MM:

"THIS AD DOES NOT TELL THEM THAT SEX IS EASY AND CHEAP. THIS IS ONLY A JOKE, AND COLLEGE STUDENTS UNDERSTAND THAT."

I think that is a bit of a stretch. I've seen a lot of idiocy on campus, especially in fraternities and male dorms. Young males create their mythologies and throw themselves into it hook, line, and sinker. Testocerone is a massive inhibitor to intelligent thinking - and teenage brains are floating in it.

CassieC:

"real men are happy and relieved to be considered complete and equal humans"

(whisper) You know that guy who wears Birkenstocks and agrees with everything you say? He's trying to get into your pants. You didn't hear this from me.
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to add: stereotypes come from reality...it's a gross generalization but they come from reality nonetheless. college (some of them anyway) is notorious for being that place where morons (i mean, students) can finally get away from the 'oppression' of their parents and go wild...especially if they actually live on-campus. and sadly to say, many college girls are notorious for getting a bit wild...hence why we have 'girls gone wild' videos.

i'm not saying junior high or high school girls are any better, but a college dormitory would be more 'legal' in this case...

personally, i certainly wouldn't want to live in a dorm that had garbage like this posted on it. plus something would have to be seriously wrong with that college for allowing that kind of advertising on their property.
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For the love of god, people : THIS IS NOT REAL. It's a rather amateurish spec ad. "Those women" being oppressed are rather poorly comped into the shot.
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Check out Twaggies' very funny clip:

Give a Man a Fish - Twaggies by Twaggies
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