How Pantone Keeps Colors Fresh

Posted by Queuebot in Arts & Crafts on January 27, 2009 at 11:58 am


Expo TV has a video interview with Lee Eisman, the Director of the Pantone Color Institute. In the video, Eisman discusses how Pantone chooses its colors and predicts color trends.

You may or may not be surprised by the amount of research that goes into selecting new colors and keeping existing colors fresh – factors ranging from economic conditions, world affairs, clothing featured in the entertainment industry, home décor trends and art trends play into the decision making process.

Link

From the Upcoming Queue, submitted by whitespace.


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COMMENT

2 comments to "How Pantone Keeps Colors Fresh"

  1. Alex
    January 27th, 2009 at 12:27 pm

    I'm surprised! Who knew that someone has a job specifically trying to come up with color palettes?

  2. ziggystardust
    January 27th, 2009 at 12:46 pm

    She's probably taking home a lot of coin too!


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