Photo: Red Cross of Argentina

This is a pretty clever guerilla marketing by the Argentinian Red Cross: a "melting" man passing out fliers urging spectators in Buenos Aires, Argentina, to fight global warming.

Link | Photo via Comunicadores.info [in Portuguese] - Thanks Adam!

Previously on Neatorama:

• Ice Sculptures of Melting Men by Nele Azevedo
• Melting Ice Cream Truck