Ad agency: Lowe Jakarta, Indonesia - via directdaily
Hah! This is pretty neat. Motorcycle riders in Jakarta, Indonesia, often suffer from eye irritation (red eye) caused by pollution on the road, so when Visine wants to advertise its product, a clever ad agency "modded" a red light that has a 60 seconds countdown timer, to show how fast the eye drop works!
Ahem. sorry, got excited.
I've worked for optometrists and opthalmologists (eye surgeons), who will tell you that anything constricting the blood vessels to the eye (such as Visine) is a bad idea. Need relief? Rinse your eyes with a plain saline solution. If you use something which "whitens" the eyes, you have drugs in the drops; it constricts capillaries. Those drops are great if you want to appear not-stoned, but otherwise, constriction of blood vessels lessens the body's defense mechanism against infection. Et cetera... anyhow. Don't use Visine.
PS: Want lasik? Don't sleep in your contact lenses! Well shit, don't do it in any case. but... The cornea has no blood supply of its own, thus no oxygen supply. I saw the corneas of a guy who wanted lasik but he had routinely slept in his contacts for awhile. Blood vessels had grown into his corneas. That sounds inoffensive unless you realize how truly gross and WRONG it is... it's as alien as having your hair roots grow into your brain seeking nutrition. Take those contacts out at night! It's easy to go blind!
That sentence is pure WIN!
I wouldn't want to be a pedestrian around this light.