“Sexpresso” Stand Got Local Businesses All Hot and Bothered

Posted by Alex in Food & Drinks on May 23, 2008 at 11:58 pm


Bill Wheeler of Grab ‘N’ Go Espresso hit on a winning formula for competing against Starbucks: make the baristas as stimulating as the coffee!

Espresso drive-through stands with bikini- and lingerie-sporting baristas are popping up from Monroe to Edmonds. In the past year, at least six of these java joints employing provocatively dressed young women have opened in the county.

A few owners of these roadside stands say business is so brisk, they’re hiring more employees and have plans to open new locations. "I brought a touch of Vegas back to Washington," said Bill Wheeler, who opened Grab ‘N’ Go Espresso on Highway 99 just south of Everett last year.

Wheeler says he aims to soon operate a dozen stands in Washington and Nevada, including one with male baristas in tight Speedos and bowties. Sometimes wearing little more than pasties and bikini bottoms, the scantily clad baristas at Wheeler’s stands have scores of well-tipping customers.

Other businesses in the area aren’t so thrilled at the "sexpresso" stand:

Some stands are trying to cash in on the backlash. They are displaying family-friendly signs and other messages including "We Make it Hot with our Tops On," "R-rated Coffee; PG-rated Girls" and "Known 4 Coffee Not Cleavage!"

And there’s plenty of trash talking across the coffee divide. Sara Barnfather, 22, a barista with Stars and Stripes Espresso in Everett, said she’s "proud to be classy, not trashy."

"If you like nipples and third-degree burns, go for it," she said. "But it’s not my cup of tea."

David Chircop of Hearld Net did the uh, media coverage: Link - via




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COMMENT

20 comments to "“Sexpresso” Stand Got Local Businesses All Hot and Bothered"

  1. Archbob
    May 24th, 2008 at 12:07 am

    So explain to me how this is “classy”?

  2. CheeseDuck
    May 24th, 2008 at 7:52 am

    In-tesresting!

  3. bean
    May 24th, 2008 at 11:00 am

    What a coincidence, I love nipples and third degree burns!

  4. alex place
    May 24th, 2008 at 11:20 am

    Ha I live in Kenmore Wahshington and we have one of those “sexpresso” stands but most of the people at my school call it the slut hut

  5. Al
    May 24th, 2008 at 11:30 am

    Okay, but is the coffee any good?

  6. Thomas
    May 24th, 2008 at 11:44 am

    Who cares. Boobies!

  7. L
    May 24th, 2008 at 12:07 pm

    It’s like Hooters, I guess. If you don’t like it, you don’t have to go there! It’s not like there’s a shortage of other coffee places…

    Some of these overly vocal opponents maybe need to switch to decaf.

  8. Geekazoid
    May 24th, 2008 at 1:16 pm

    Yea that they various forms of these types of establishments across the country. In California a few Asian coffee shops have scantily clad waitresses. It’s great for losers that think they have a chance at scoring cuz they tip maybe a buck extra (”hey baby, can I have your number…)

  9. WordyGrrl
    May 24th, 2008 at 2:58 pm

    I live in Everett, and Hwy 99 is the main drag, loaded with drive-thru coffee stands. The competition on the signage can be amusing, like “FULLY-CLOTHED BARISTAS! HOT! HOT! HOT!”

    re: “Slut hut?” I lol’d!

  10. Milenka
    May 24th, 2008 at 3:50 pm

    That idea was invented in Chile, those kind of places are called “Cafés con Piernas” or Coffee with legs, becauste the baristas wear really short skirts and bikini tops.
    It’s full of those cafe’s here, and in some of them, the windows are polarized because girls work as baristas and prostitutes lol.
    All the tourist go to the cafe con piernas, i’ts like a national attraction.

  11. lux
    May 24th, 2008 at 4:37 pm

    *eyeroll* And i remember the days when drinking a nice tea or Coffee in a teahouse or Coffehouse was rather refined. My how the years have turned ugly.

    Idiocracy. Watch the intro at least:
    http://www.youtube.com/watch?v=upyewL0oaWA

  12. J of The Sandhills
    May 24th, 2008 at 5:04 pm

    one part of me says “up yours!!” to the snobs and haters…but this has some of the elements of a stripper joint :/

  13. bun
    May 24th, 2008 at 7:46 pm

    Wouldn’t this just cut your available customer base roughly in half, in an industry with a lot of competition?

    I think most people who buy coffee just want decent-tasting caffeine.

  14. frogstar_robot
    May 25th, 2008 at 2:23 pm

    It sounds like something out of “Idiocracy”: Starbucks “Full Service” Coffee House.

    Latte: $300
    “Hot” Latte: $600
    ….

  15. Lea
    May 25th, 2008 at 7:36 pm

    Does anyone else here wonder about employee liability and sanitary issues??
    I am torn on this though, because this is acceptable in other countries and America does still have a tendency to cling to it’s Puritan roots (whether that’s good or bad is another debate). I think, well, we need to be open-minded about business and capitolism is all about competition. But then, where does the line stop at competition? How far do we push it?
    Then there’s going to be the “Oh my god, now little girls will grow up thinking they have to strip to make money!” people.
    I just think it’s kinda tasteless and pointless. It doesn’t anger me but I guess I’m not completely comfortable with the idea…

  16. Patrick H.
    May 25th, 2008 at 9:03 pm

    We have one of these places nearby and I’ve never been to it (I’m gay, and even then I don’t want to buy coffee from half naked men…ugh).

    Interesting stories do come out of this though. Some girls got pissed when guys started photographing them. Another girl got mad when some guy said “Aren’t you going to take your top off?” Or there’s supposedly one stand where they just put stars over the inappropriate areas and its okay because they’re covered..

    Problem is these places do well. If people want sexually stimulated coffee, let them. If you don’t like it, go to McDonald’s, because their mcafe is cheap as hell, and the workers keep their clothes on.

  17. Evilbeagle
    May 26th, 2008 at 7:56 am

    While it’s certainly not my thing, I really don’t see the big deal. Don’t like it, don’t go there. I don’t see the “moral crusade” against it when Hooters does pretty much the same thing. People can get so stuffy and self righteous.

  18. Lea
    May 26th, 2008 at 6:53 pm

    …just gonna point out the question of how sanitary IS this…??

  19. ted
    May 26th, 2008 at 8:39 pm

    No less sanitary than any other joint, isn’t it?
    They’re not actually squeezing the milk out of their boobs.

    Are they?

  20. sw
    May 27th, 2008 at 10:14 am

    here in portland maine, we have a topless donut shop. there’s just something about boobies in the morning . . .


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