What a Difference Eyeglasses Make ...

Posted by Alex in Advertising on April 21, 2008 at 12:37 pm


Bespectacled four-eyes take heart! Here’s a clever print ad for Oogmerk opticians in Belgium by LG&F ad agency reminding you that sometimes four eyes are better than two!

More at AdFreak: Link


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14 comments to "What a Difference Eyeglasses Make ..."

  1. bean
    April 21st, 2008 at 12:56 pm

    Hm. Maybe its because I've worn glasses all my life, but I don't see people who are nearsighted as being smarter than others. The facial hair on the example above would make me see him as a pervert no matter what glasses he wears.

  2. Evilbeagle
    April 21st, 2008 at 1:14 pm

    I wear glasses for driving, TV, and computer use, but generally keep them off the rest of the time. I have found that being a petite female, I am taken more seriously when I have them on. Glasses really do change a person's look and thus, the perception that people will initially have. It may or may not suggest greater intelligence, but it definitely sends a visual cue that commands more respect because of the stereotypes we are fed through movies and TV. I have learned to play on this over the years. ;)

  3. Viola
    April 21st, 2008 at 1:17 pm

    I'm told I look smart all the time. Librarian look, I guess.

  4. Viola
    April 21st, 2008 at 1:18 pm

    ETA: Sure fooled them.

  5. Thespian24601
    April 21st, 2008 at 2:09 pm

    I love my glasses, but I also love my contacts. It's strange how just that much on someone's face can change their entire look. I wish they would do it with real life people instead of cartoons though. They might get some better results. I do love the hard-easy one haha.

  6. Ali S.
    April 21st, 2008 at 2:26 pm

    Sweet Mummra this is so true! When I don't wear my glasses I end up looking like a thug because of my goatee and big build. However, when I do wear my glasses I end up looking learned, smart, and geeky. So, that is why I avoid wearing my contact unless I'm playing sports. :( I want to be free!

  7. J of The Sandhills
    April 21st, 2008 at 2:33 pm

    contact lens providers can do the same thing. with glasses, mild mannered Clark Kent. with contacts, Man of Steel, Superman. oops..copyright issues

  8. heather
    April 21st, 2008 at 2:34 pm

    Mine just make me look like a nerd. then again I AM a nerd...

  9. joanne
    April 21st, 2008 at 3:11 pm

    I look like a squinty watered down version of myself without the glasses.

  10. empty-minded
    April 21st, 2008 at 4:57 pm

    The guy in the ad reminds me of Curly Howard. Of course when curly put on glasses they were usually coke bottle lenses.

    I think the motto "The clothes make the man" could easily be adapted to "The glasses make the person".

  11. ted
    April 21st, 2008 at 6:46 pm

    So, truck drivers are stupid?

  12. Badjuk
    April 22nd, 2008 at 3:35 am

    In Poland truck drivers are stupid, but richer than professors :)

  13. MoonCake
    April 22nd, 2008 at 5:23 am

    @joanne: that's almost exactly what i was going to say about myself! hilarious, right?

    my best friend growing up always told me i looked blind and lost without my glasses. i figured out why, too.. when my glasses are off, i end up looking at something other than the person's face. i can't make eye contact because i can't tell if they're looking back! i also look like a deer in headlights, like i'm almost waiting for my eyes to magically focus and be normal... it's funny. i feel naked without my glasses! i don't even know if i'll ever get lasik either, because i just like wearing plastic on my face.

  14. Oomi
    April 22nd, 2008 at 2:54 pm

    You just reminded me of my upcoming eye dr appointment, ty!


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