Comments on: 118 118 Spoof Ads: The Original Sweded Clips?

By: Pete

Pete — Thu, 03 Apr 2008 09:13:03 +0000

Although we couldn’t condone interrupting lessons to sing the 118 theme Rosi, we’re glad that you all like the ads! We’ve shortly got a new 118118 advert out soon so I hope you all like that one too

By: Thespian24601

Thespian24601 — Wed, 02 Apr 2008 20:16:02 +0000

The second Honda ad I think they’re spoofing. The first one I think they’re just making a Rube Goldberg machine.

By: Jacoby87

Jacoby87 — Wed, 02 Apr 2008 04:13:44 +0000

The movie Be Kind, Rewind helped the cause, I’m sure.

By: Alannah

Alannah — Tue, 01 Apr 2008 07:15:43 +0000

I’d never heard of these ’sweded’ things until Things White People Like, and now they’re everywhere. What’s bringing that on?

By: handsfree

handsfree — Tue, 01 Apr 2008 03:25:01 +0000

About the vid nr. 1: ever seen those “Pythagora Switch” videos? If not, search for them at youtube. Seems that japanese kiddos are taught very early how to “make things work”.

By: Jacoby87

Jacoby87 — Tue, 01 Apr 2008 02:49:11 +0000

The flashdance thing just blew my mind. Hahaha, I haven’t laughed that hard in a while.

By: sparge

sparge — Tue, 01 Apr 2008 00:33:30 +0000

hah! I remember seeing the spoofed Rube Goldberg ad a few years back… before youtube (or at least before it was popular). Went to see what this 118 thing was all about and found some more commercials. Wonder if I still have those around somewhere…

By: daggerphish

daggerphish — Mon, 31 Mar 2008 22:00:47 +0000

where can i get that mustache? such a full bodied form. the way they move… breathtaking..

By: Sean

Sean — Mon, 31 Mar 2008 21:55:49 +0000

The uphill rolling tires are caused by weights at the top of the tire and it’s the most direct ‘rip-off’ of “Der Lauf der Dinge” or in English “The Way Things Go”.

By: hedwig

hedwig — Mon, 31 Mar 2008 20:38:42 +0000

Rube Goldberg would be proud!

By: OddNumber

OddNumber — Mon, 31 Mar 2008 20:25:11 +0000

Easily the best car ad I have ever seen. Although I am a bit skeptical about it not containing any trick photography. It is not real easy to get a tire to roll up hill with only a light impact as the forcing function.

By: Rosi

Rosi — Mon, 31 Mar 2008 19:30:15 +0000

WOO I love these guys ^_^
I dressed up as a 118 twin for a sponsored walk about three years back! (well there was meant to be another person but they backed off at the last minute…)
They’ve changed the actors who play them recently though, now they just annoy me.
I remember in the “heyday” of 118 everytime you got a teacher tell us to turn to page 118 the lesson would have to stop for a minute while everyone sang the 118 theme… good times.

By: Near

Near — Mon, 31 Mar 2008 19:07:46 +0000

Entertaining.

By: luke

luke — Mon, 31 Mar 2008 19:06:46 +0000

I’m not sure I would say that honda plagiarised Fischli and Weiss. They are all copying Rube Goldberg machines.

By: Frank W.

Frank W. — Mon, 31 Mar 2008 18:03:47 +0000

First time I saw this ad. The people at Honda’s advertising agency plagiarised Fischli and Weiss’ ‘Der Lauf der Dinge’ of 1987. Just for the record.