The Glamorous Ads and the Sad Reality of Food

By Alex in Advertising, Food & Drink, Pictures on Mar 27, 2008 at 12:53 am

Talkin’ bout fast food, German website Pundo3000 has a large list of photographs of fast food, snacks, canned goods, instant noodles and other
food as depicted in advertising as compared to real life.

You can see that "food stylists" really do earn their money! Link – via AQFL

Previously on Neatorama: Fast Food: Ads vs. Reality | Secrets of Food Stylists


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  1. Sofar
    Mar 27th, 2008 at 1:07 am

    A good way to annoy us short-order cooks is to ask for a hamburger that looks like the picture. During the lunch rush.

    We don’t have any photos of our sandwiches, though, I drew all the pictures myself.

  2. Aeris
    Mar 27th, 2008 at 5:16 am

    However, not all of them are that far off. look at the milka chocolate (i have to admit, i love milka indeed), the amount of white yoghurt/cream in the real chocolate looks close to the one depicted on the packaging. And if it was as shiny as on the packaging, i’d worry. :)

  3. Fazia
    Mar 27th, 2008 at 7:51 am

    I shouldn’t have looked at that before breakfast. Appetite gone bye bye.

  4. Jaycatt
    Mar 27th, 2008 at 11:14 am

    Some of it I actually want to try, like the curry sausage… mmm! There were even a few cases where I thought the final product even looked better than the artwork.

  5. just a guy
    Mar 27th, 2008 at 5:38 pm

    I just dont care how ‘fluffly’ the vegitables in the hamburger appear.


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