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10 Comments to "Tricks of the Trade: Selling to Children"
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Orjans Morjan
March 24th, 2008 at
6:22 am
“Advertising at its best is making people feel that without their product, you’re a loser,” explained Nancy Shalek, president of the Shalek Agency.
And this is legal in the US of A? I think and hope that this is illegal over here.
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MoniA
March 24th, 2008 at
6:42 am
My 6 year old doesn’t really nag me for stuff. This might be because we don’t watch any TV. We rent the shows we want to see so there are no commercials. He does like Batman and Spidey because that’s what his best friend likes. He got Spiderman stuff for his birthday but the art supplies have turned out to be his favorites. I think NOT watching TV is the single best way to get kids way from all the crappy advertising. So far so good.
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Reality Byte
March 24th, 2008 at
8:46 am
It’s interesting that you have a section about Duke Nukem, when there hasn’t been a Duke game out for what, five years now?
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MrPumpernickel
March 24th, 2008 at
9:14 am
Yes, it’s so interesting that you didn’t read the whole thing, like how it was taken from an article from the year 2000
(oh, and it’s 12 years since Duke Nukem 3d was released)
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kuanes
March 24th, 2008 at
9:56 am
if any of you have ever had to listen to Radio Disney, you’ll know that Disney is perhaps the best and most insidious when it comes to marketing to children.
now, if you’ll excuse me, i have to go buy Hannah Montana bed linens for my 9-year-old girl. right now.
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bean
March 24th, 2008 at
12:12 pm
Orjans Morjan -
I don’t know what country you’re in, but I’ve never heard of any place in the world where self-esteem advertising was illegal. It’s usually encouraged; governments use it to advertise their own programs.
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Steohawk
March 24th, 2008 at
1:33 pm
Economic resources to be mined? That’s sick!
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Skipweasel
March 24th, 2008 at
1:41 pm
Our two have learned to take adverts apart to see how they’re trying to sell you something. The neat thing is they spend so much time pulling them to pieces that they don’t have time to think about whether they want the promoted article.
The ones they’re currently laughing at are a run of plugs for Lelli Kelly shoes - blatant appeals to pester-power by making more of the tiny plastic toy included in the price than of the shoes themselves. -
donna
March 25th, 2008 at
1:04 am
Hmm. Whining was usually the one thing that would make me not get that thing for my kids, ever.
They learned to ask nicely for what they wanted, or, save their pennies to buy it themselves.
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Allan Evans
March 25th, 2008 at
8:22 am
Ah, memories from the past. I miss Duke Nukem … too bad the sequel never came out. The game was so ridiculous it was great!
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