There’s the Mouse!

By Alex in Advertising on Feb 3, 2008 at 4:02 am

UK design agency johnson banks created this clever "mouse" for an upcoming ad for Microsoft. It took me a while to see what they did there! Link – via JoeGoodness


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  1. jack.wh
    Feb 3rd, 2008 at 5:44 am

    NOW I get it! It took me ages to actually see where the mouse was! Looking at it now, it’s kind of a “Duh!” reaction… :o )

  2. Pudifoot
    Feb 3rd, 2008 at 2:41 pm

    It is like those “Jesus” signs that take ages to see

  3. Dan Smith
    Feb 3rd, 2008 at 3:20 pm

    Maybe it’s cause I’ve taken graphic design classes and stuff, but I definitely saw it instantly, and also don’t really think it’s that special. Lots of logos are clever like this. The only thing about this design I really admire was the creative approach to using the copyright symbol as part of the logo, instead of just as a little tag on at the end.

  4. Ali S.
    Feb 3rd, 2008 at 4:43 pm

    Reminds me of that post we had about the hidden logos and characters like FedEx’s famous arrow and such.

  5. Vako
    Feb 3rd, 2008 at 6:49 pm

    I saw the mouse right away. I’m silly that way.

  6. Lea
    Feb 3rd, 2008 at 8:05 pm

    I’m a graphic design student too. saw it right away and LOVE it. Really creative and well thought out. Every teeny bit counts.

  7. RocketScientist
    Feb 4th, 2008 at 12:32 am

    Graphic design is horseshit…..

  8. MalCP
    Feb 16th, 2008 at 10:29 am

    I saw it instantly as well, but because of the post along with it I stared at it for a while trying to find what they said took a long time to see. Oops.


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