Wonder Why This Product Failed …

By Alex in Advertising, Video Clips on Dec 24, 2006 at 3:37 pm

Here’s an ad from 1982 for a diet product that never caught on. Why? Hit play or go to Link [YouTube] to find out – via Steinbring Inc.


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  1. Heather
    Dec 25th, 2006 at 4:16 pm

    My mother used to buy this- and my sister and I would EAT them like candy! She kept them, in all places, in the cookie cabinet and we would devour them! And, it didn’t work!

  2. Miss Cellania
    Dec 26th, 2006 at 1:36 am

    Yeah, these were out in the 60s. I think the product did OK up until the AIDS era. But it didn’t work! I also got into my mom’s stash.

  3. Yvonne
    Dec 26th, 2006 at 11:30 am

    A few months back, I saw an ad for Ayds products in a very old magazine and asked my mom about them – she said they actually worked well (for her at least), and were pretty popular until everyone found out about AIDS, then you couldn’t give the stuff away.

  4. Paul
    Dec 27th, 2006 at 10:08 pm

    I’m glad to know I’m not the only one that ate their mom’s supply of these things. I thought they were caramels. They were definitely around until the AIDS epidemic. I always wondered why they just didn’t change the name.


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